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Product website · UX/UI · Content system

Devisly

Devisly sits between familiar Word or Excel workflows and heavier business software. I was responsible for the website that explains that position and makes it easy for interested visitors to get in touch.

Devisly homepage presenting the mobile quoting and invoicing application.
The website presents the Devisly application. Abdellah designed and developed the website; other product-team members built the mobile application.

My role

I was responsible for Devisly's complete product website as part of my work with Webeasy. Other members of the product team built the mobile application.

Explaining Devisly's middle ground clearly.

Small businesses, independent professionals and artisans can outgrow Word or Excel without wanting the cost and complexity of heavy business software. The website needed to make Devisly's middle ground easy to understand.

Word / ExcelFamiliar, lightly structured
DevislySimple and structured
Heavy softwarePowerful, more complex

I designed the website around that practical tension. Interactive explanations make the product easier to understand, while short, validated forms connect enquiries to the email workflows.

My responsibility for the product website.

For the product website, I handled UX/UI, visual design, frontend development, interactive product explanations, forms, validation, lead and email workflows, deployment, the blog and its AI-assisted content infrastructure.

  • Product positioning built around a real workflow gap
  • Responsibility for the complete product website
  • Validated enquiry and email workflows
  • Interactive product explanation
  • Blog and long-term publishing system

What my role did not include.

My responsibility covered the product website. Other members of the product team built the mobile application.

The website also includes a long-term workflow for topic research, planning, article preparation and scheduled publishing.

  • Explain the product through the gap it fills between familiar tools and heavier software.
  • Keep the technical complexity behind a straightforward website journey.
  • State clearly that my work covered the website, not the mobile application.

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